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Freelance Writing for Greeting Cards:
Approaching Greeting Card Companies

Researching companies - Go through the Greeting Card Industry Directory and look for companies that publish cards that seem to fit your interests and abilities. Choose six to ten to start with and send each of them a letter like the following to introduce yourself and request guidelines.

May 20, 2011
12 Balzinyur Court
Denver OH, 45018

 

Durwood Pickle
Editor
A Pretty Good Card Company
Chama, NM 78022

 

Dear Durwood Pickle,

I am interested in writing greeting card verse for your company. I saw A Pretty Good Card Company's cards in my local book store and they seemed to fit with my abilities and interests. Please send me your guidelines and needs. I have included a SASE for your convenience.

Sincerely,

Truman Capote

Many companies have more than one card line, so you may appear to be more professional and sincere if in your letter you mention a particular line by name.

If you don't receive a reply from a company or the content of the reply is unprofessional, drop them. There are plenty of other companies to work for and if a company can't get organized enough to send a decent reply, you don't want to deal with them. It'll save you a lot of headaches.

Beware of companies that only pay on publication. These companies will tell you they've accepted your work (or are "holding" it) which means that verse cannot be sent to any other company. Your work could be tied up for years waiting to be published. Skip these companies. Skip more headaches.

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